Kursinformation

Course Introduction

Entrepreneurship Curriculum- Innovative Entrepreneurship: This course provides a comprehensive introduction to innovative entrepreneurship, guiding learners through the essential concepts, skills, and processes required to transform innovative ideas into successful ventures. Through theoretical and, participants will explore the entrepreneurial mindset, core competencies, and the dynamics of startups. The course covers everything from idea generation and team building to business model development, planning, and commercialization of research and development (R&D). By the end of the course, learners will be equipped with the tools and strategies to create, communicate, and implement entrepreneurial ideas effectively.

Chapter 1: Introduction to Entrepreneurship
Chapter 2: Core Competencies
Chapter 3: How Does a Startup Work?
Chapter 4: Failures
Chapter 5: Idea Creation
Chapter 6: Value Proposition
Chapter 7: Team Creation
Chapter 8: Leadership vs. Management
Chapter 9: Introduction to Business Models
Chapter 10: Your First Business Model Canvas
Chapter 11: Creating a Business Plan
Chapter 12: Communicate Your Idea
Chapter 13: Commercialization of R&D

Learning Objectives:

Understand what entrepreneurship mean
Develop core entrepreneurial competencies
Explain how startups operate, including funding, scaling, and sustainability
Understand the causes of entrepreneurial failures and strategies to cope with them
Understand what business ideas and opportunities mean
Build and lead effective teams
Design and implement business models
Prepare a business plan
Communicate entrepreneurial ideas effectively
Commercialize research and development (R&D)

Schedule and Completion

Welcome to our tutorial and introductory video for the HEI2MARKET online course!
This course is available 24/7, so you can learn at your own pace and convenience. HEI2MARKET is a 2 ECTS course consisting of 13 entrepreneurship-focused learning modules.To successfully complete the course, you need to watch all the videos and answer the related quiz questions after each module. The expected workload is approximately 54 hours, which includes video sessions, quizzes, and independent learning activities.
Get ready to explore practical tools, real-world examples, and strategies that will help you turn innovative ideas into market-ready solutions. Your journey to market impact starts now—let’s get started!

Scope and Workload

We’re thrilled to have you join us on this exciting journey where we explore how innovative ideas can be transformed into market-ready solutions. This course is designed to give you practical tools, real-world examples, and entrepreneurial strategies that will help you make an impact beyond academia.

About the Course

HEI2MARKET is a 2 ECTS course consisting of 13 learning modules focused on entrepreneurship. Throughout the course, you’ll watch engaging videos, answer interactive quiz questions, and participate in independent learning activities.
As a 2 ECTS course, the expected workload is approximately 54 hours, giving you plenty of time to dive deep into the content and apply what you learn.
Get ready to explore, learn, and innovate—your journey to market impact starts here!

Assessment

This course will be marked as Pass/Fail once all the required tasks have been completed.

Progress Tracking and Completion of the course

You need to complete the quizzes from the previous session in order to continue and unlock the next session. Please complete the modules in the correct sequence.
Successful completion of this course requires passing all quizzes with at least 80% accuracy.

Teachers and Communication

Fan Wang and Lauri Haapanen are your instructors for this course. Fan Wang is your primary contact for any questions related to course content, your progress and completion status, as well as accessibility or technical functionality of the course platform. Please feel free to reach out whenever you need guidance or support. Contact information: fan.wang@oulu.fi

Course Registration/Joining

This course is open to students at all levels who are interested in entrepreneurship. Whether you are just beginning your academic journey or already an experienced learner, this course provides valuable insights and practical tools to help you understand entrepreneurship.

Background information for this online course: The course is funded by the HEI2MARKET project through the EIT of the European Union.

The HEI2MARKET project aims to transform higher education institutions (HEIs) into innovation hubs by embedding entrepreneurial curricula, fostering technology transfer, and supporting startups. The project includes seven partners across six countries, including five HEIs and two business partners. It will implement activities focusing on innovation and entrepreneurship, targeting students, academic staff, and non-academic staff.

Key objectives include:

• Developing Entrepreneurial Curricula: Mapping current offerings, creating strategic roadmaps, and integrating entrepreneurial skills into curricula.
• Startup Support: Establishing tailored programs and mentoring sessions to help 16 startups, with a goal of creating three startups during the project.
• Building Partnerships: Forming at least 17 strategic collaborations with industries, governmental bodies, and NGOs.
• Sustainability Plan: Ensuring long-term continuation of initiatives beyond project funding.

We’re excited to have you join us as we explore the key concepts, tools, and strategies that will help you transform innovative ideas into market-ready solutions. This course is designed to guide you through practical steps, real-world examples, and collaborative approaches to make your journey from higher education to market impact both engaging and successful.